This campaign was loads of fun because I was feeling very creative and wanted to take lifestyle content to the next level. As I've mentioned in my earlier posts, most of my work has been shot from home this year due to the pandemic. So I was really pleased when Robert Matthew contacted me about shooting their holiday campaign with My Product Model!
Here's a little about Robert Matthew! It all started when lifetime friends Robert and Matthew were discussing trends across California - from the casual swagger of SF tot he trendy, glitz and glamour of LA. From there they set out to create a site the embraced the unique and intriguing styles that make California style so desirable beyond its borders.
So far, I've worked with RobertMatthew on their shapewear products. I wanted to give them an elevated feel because shapewear doesn't have to be boring and bland. Shapewear can also be sexy, comfortable, and even worn as is! Here's what I came up with below!